Increased car traffic from lifted stay-at-home measures will also see an increase in out of home advertising.

While the way people consume content has shifted considerably over the past couple of months, print media is getting back in business as stay-at-home measures are gradually being lifted.

Print remains a prized medium for brands who want to add prestige to their marketing. Social media stories and digital advertising may be a great way to connect with consumers, but nothing says luxury quite as much as beautiful glossy paper. 

Here’s why metalized paper is an ideal choice for brands seeking to make their marketing stand out from the crowd:

• It’s suitable for a wide variety of printed materials, including brochures, posters, gift cards, direct mail, magazines and publicity inserts.
• Designers can experiment with different textures, finishes (matte, glossy, iridescent and holographic) and color palettes to create unique, eye-catching looks.
• Its durable finish offers excellent barrier properties and is resistant to tears, curling and breakage, enabling materials to reach readers in perfect condition.
• It runs smoothly on conventional printing and converting machinery, is compatible with all inks and can be easily resized.
• Best of all, it contains no hidden plastics and is fully recyclable. 

Get in touch to find out how the AR Metallizing team can help you create high-quality print materials for your company.