It’s expected that by 2026, the global beverage market will gross in excess of  USD 1.8 billion. With bottled water and consumption of different soft drinks on the rise too, consumer demand for packaged and bottled beverages is set to continue to grow exponentially in the coming years.

This high demand for bottled beverages of all kinds is not only good news for producers, but also for you, the printer. With more brands entering into the beverage market and increased competition between already-established companies and their newer rivals, you can expect more brands coming to you in need of a printing partner.

So while that’s the good news, the downside is that the demands your clients place on you are higher than ever before: getting products to market on time, quality, cost efficiency and label recyclability are key considerations, as well as the expectation that you’ll be keeping abreast of the evolving technologies that help beverage producers print more efficiently and faster. 

Our team can help you leverage wet strength labels made from metallized paper to reach a broader client base.