What are the potential applications of metallized paper?

What are the potential applications of metallized paper?

Paper is sustainable, looks great and offers a lot of versatility. The downside is that plain paper doesn’t always stand up well to demanding transportation and storage environments. However, metallized vacuum vaporisation can transform paper into a durable monomaterial with barrier properties that compare to those of less sustainable films and foils. Metallized paper is suitable for a wide range of applications - here are just a few of them

Food packaging

Food wrap needs to protect contents from heat, moisture and oxygen, preserve texture and taste, and have no negative impact on human health. What’s more, it should offer food and beverage companies the chance to showcase their brand and increase their shelf appeal. AR Metallizing’s metallized paper-based food wrap range brings together functionality, barrier performance and extensive design possibilities.

Labels

Metallized paper makes ideal face stock for a wide range of labelling applications, including wet-strength, cut-and-stack, in-mold and pressure sensitive labels. Not only does it offer eye-catching shine and a durable finish, metallized paper is also compatible with mainstream printing and converting machinery and processes.

Paperboard

Metallized paper enables e-commerce brands to upgrade their customers’ unboxing experience with high-gloss, durable folding boxes and litho lamination sheets. In-store retailers get the chance to make their products stand out on the shelf with visually appealing packaging that is as easily recyclable as plain paper.

Pharmaceutical packaging

Fake pharmaceutical and medical products are becoming a real issue in the wake of the Covid-19 crisis. Counterfeiting not only threatens companies’ bottom lines, in the case of some products, it can also pose a significant danger to human health. Custom holography makes packaging extremely difficult to copy, and products identifiable to customers for instant brand recognition.