What can metallized paper be used for? The sky’s the limit!

What can metallized paper be used for? The sky’s the limit!

Our company’s very first metallized paper product, launched over 50 years ago, was beer labels…

And we’ve come a long way since then! Metallized paper’s glossy good looks, resistance to adverse conditions and durability make it a great candidate for a wide variety of applications, including:

  • Labels (of course!). Labels are not only an important brand asset, they’re the best way to inform potential customers about your product and exactly what it contains. We offer a wide variety of labeling solutions, including wet strength labels for cold beverages, general and pressure sensitive labels. All our products are compatible with standard printing methods, performing similarly to standard white paper. 
  • Direct food contact. Our metallized paper food packaging solutions are food contact safe certified and help prevent spoilage thanks to their optimal Oxygen Transmission Rate (OTR) and Moisture Vapour Transmission Rate (MVTR), which protect products from air, moisture and potential contaminants. Our solutions are adapted to both food and beverage manufacturers and quick service restaurants. 
  • E-commerce packaging. Eye-catching, glossy looks that stand a chance of being featured on your customers’ Instagram stories don’t necessarily mean using plastic or foil lamination layers. Metallized litho lamination solutions enable brands to upgrade their unboxing experience while ensuring their packaging remains 100% recyclable. 
  • Marketing materials and media. In today’s digital age, printed media needs to be truly special. Metallized paper gives direct mail, magazine and catalogue covers, publicity inserts and printed marketing materials a premium look, with the durability it needs not to get damaged in transport. 

A sustainable monomaterial, metallized paper is compatible with a wide range of printing technologies, thus enabling brands to maximise performance while limiting disruption to existing processes.  To find out how metallized paper can help you take your brand to new heights, get in touch with our team.