While recessions are always challenging, are they all gloom, or is there also opportunity? Wendy Cross, Rosa Lin and Lindsey Barbee from AR Metallizing explore what might be next for the packaging industry.

To most people, paper isn’t something they give much thought to; however, paper is a sophisticated and technical material which starts with pulp, wood and trees.

While all players in the supply chain are usually keen to switch to recyclable materials, machinery, set up, paper type, speed, functionality and runnability – amongst others – all need to be considered.

We explore some of the advantages of using metallized papers for general cut and stack labels.

AR Metallizing’s range of full wrap films offer the technical requirements to facilitate handling and processing by the supply chain.

Gijs Ramakers, PhD, of AR Metallizing's Research & Development team explains how we test the printing capabilities of our metallized papers in the lab